It’s March Marketing Madness at the Petaluma Area Chamber. These sessions build on each other and help to give you the confidence needed to master digital marketing skills. We’ll learn all about the 2017 Digital Trends, Email Marketing, Subject Lines, integrating social media into your business success, advanced email marketing tools, branding and landing media coverage. Join us for March Marketing Madness at your chamber.
Cost: $10 each session – registration strongly suggested
Venue: Petaluma Chamber Conference Room
 
March 9th – 9:00 am – 10:30 am – Part 1
2017 Digital Marketing Trends – Social Media & Email Marketing
Guide to Successful Social Media Marketing
 
You know you should be on social media for your business or non-profit. You know it can help you drive more new and repeat business for your organization. But, do you know why? Do you know which social media platform will have the biggest bang for your buck? And when you start your profile, do you know what to say and how to grow your following? This session will answer all of those questions and more!
Let us help you:

• Determine the platform that’s right for you and your organization
• Announce your presence and build your network
• Create and share content that encourages action
• Understand social media advertising and learn your options
• Convert social media leads into potential customers by growing your email list

• What it really is (and isn’t)
• What it can do for your business
• And the five easy steps you must take to harness the power of the inbox!
• Grow a healthy list
• Create great content
• Customize a beautiful, mobile-friendly template that matches your brand
• How to get your emails opened
• Tracking your results